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Oliver Buchannon
Matthew Bilo

Answer Engine Optimisation for Australian financial services licensees. Founder of LogitRank.

ChatGPT

+7

One directory decides who AI recommends in every city

Apr 30, 2026

•

2 min read

One directory decides who AI recommends in every city

It appears in all 8 Australian cities. And it's not the directory you think it is.

Matthew Bilo
Matthew Bilo

ChatGPT

+7

Vanguard called ChatGPT your biggest rival

Apr 29, 2026

•

2 min read

Vanguard called ChatGPT your biggest rival

It gets financial questions wrong 44% of the time, but your clients are using it anyway.

Matthew Bilo
Matthew Bilo

AFSL

+8

ASIC just described your AEO obligation

Apr 28, 2026

•

2 min read

ASIC just described your AEO obligation

Kirkland said "active supervision, not set-and-forget." That's the AEO standard too.

Matthew Bilo
Matthew Bilo

Research

+6

I automated AI citation rules across 48 blog posts

Apr 27, 2026

•

2 min read

I automated AI citation rules across 48 blog posts

CMU extracted what AI engines prefer. I wrote 3 scripts to apply it automatically.

Matthew Bilo
Matthew Bilo

AI Attribution

+6

I tried to track Google AIO clicks. Chrome won't let you.

Apr 26, 2026

•

2 min read

I tried to track Google AIO clicks. Chrome won't let you.

Spent the weekend building AI attribution for my site. One platform blocked me completely.

Matthew Bilo
Matthew Bilo

RG 234

+9

ASIC has no answer on AI hallucinations

Apr 25, 2026

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4 min read

ASIC has no answer on AI hallucinations

I asked. They sent a misconduct form. The data shows how big the problem is.

Matthew Bilo
Matthew Bilo

Mortgage Brokers

+7

Finance content gets cited more when shorter

Apr 24, 2026

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3 min read

Finance content gets cited more when shorter

Plus: one query tweak erased a broker from every AI platform simultaneously

Matthew Bilo
Matthew Bilo

ChatGPT

+7

62% of AI citations never name your firm

Apr 23, 2026

•

3 min read

62% of AI citations never name your firm

Your content feeds AI answers. You're just not the one it recommends.

Matthew Bilo
Matthew Bilo

Perplexity

+7

ChatGPT cites 21% fewer sites now

Apr 22, 2026

•

3 min read

ChatGPT cites 21% fewer sites now

The field just got smaller. The firms already named win more of each answer.

Matthew Bilo
Matthew Bilo

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